Not every business needs to be a startup.

Some of the best companies I’ve seen don’t have “hockey stick” graphs.
No tech. No VC. No buzzwords.
Just solid revenue. Loyal customers. And profit.

We’ve become obsessed with disruption.
But here’s the truth:
A stable, growing business that generates cash today is often far more valuable than a startup that might make money 5 years from now.

Especially if you’re an investor buying in.
Revenue you can touch > Revenue in a pitch deck.

Not every business has to shoot for the moon.
Sometimes it’s enough just to build something that works.

The “boring” ones with clean books, happy customers, and owners who sleep well at night.

💬 Curious — would you rather invest in a startup or a steady cash-generating business? #businessvaluation #investment #smallbusiness #startup #growth #ORNA


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