Why a Business Valuation is like a Health Checkup

We were recently hired to value a company.

No deal.
No buyer.
No IPO plan.

So why do it?

Because the management wanted to see their business from an outsider’s perspective.

A valuation without an active transaction is actually very powerful.

It forces you to ask:

• If someone were to buy us today, what would they see?
• What risks would they price in?
• What assumptions would they challenge?
• What information would we struggle to provide?

In many cases, the number is not the most important part.

The real value comes from:
✔ Understanding key value drivers
✔ Identifying weaknesses in projections
✔ Seeing how sensitive the business is to assumptions
✔ Knowing what is favorable — and what is not

It’s like a health checkup.

You don’t wait until you collapse to see a doctor.

You check early.
You fix early.
You prepare early.

And when the real M&A opportunity comes — you’re not surprised.

You’re ready.

#BusinessValuation #MergersAndAcquisitions #CorporateFinance #BusinessStrategy #ORNA