Tag: StartupValuation
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📌 Valuing a startup with no financial history
It’s been a busy few weeks — ORNA just wrapped up a valuation project for a client who wanted to invest in a very early-stage SaaS startup. The company was so new that there was very little financial history. What we had was: 🧩 From there, we started piecing things together. ✅ First step: Ask…
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Thinking about investing in a startup? Ask these questions first.
At ORNA, we’ve been busy with a startup valuation this week—reminding us how important it is to ask the right questions before putting money into a new venture. Here’s a quick checklist we often refer to when evaluating a startup: ✅ What real problem are they solving—and for whom?✅ Do they have paying customers or…
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💸 What is a Discount Rate and Why Should You Care?
Imagine this:You’re offered $1 million today, or $1 million five years from now.Which one do you take? Most of us would take the money today — and that’s where the discount rate comes in. In business valuation, the discount rate reflects the time value of money and risk. It helps us calculate what future cash…
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“Can I get the company’s value within 2 weeks?”
We get this question a lot — and the answer is: yes and no. As consultants, our first step is to send over a list of required documents and key questions. From there, we begin building the valuation model. Typically, we need financial statements from the past 3–5 years (sometimes longer, especially if there were…
ORNA Company Limited 